Sofiouest, an investment and participation company attached to the Ouest-France Group, has chosen to continue to implement its entire investment program despite the current health and economic crisis, in accordance with its commitment as a responsible investor.

Since the beginning of March 2020, Sofiouest has thus finalized, under the initially planned price and deadline conditions, 3 investment operations in innovative companies in the acceleration phase.

>Entry into the capital of Neocase, French specialist in the digitization of HR and finance processes and shared service centers, of which Sofiouest becomes the shareholder alongside Iris Capital and the management team during a fundraising of 6ME. Identified among the key players in “Human Resources Services Management”, this SaaS-based software publisher already has 5 million users in 180 countries. Its success underlines the relevance of augmented management which frees HR specialists from transactional for the benefit of people. Neocase intends to double its turnover over the next 3 years by accelerating its international development.
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>Acquisition of a stake in Andjaro, on the occasion of a fundraising of 13.4ME from several investors. Specializing in digital human resources management, this French start-up offers companies a platform for real-time management of personnel needs allowing them to resolve internally their problems of peak activity or temporary absenteeism. With this optimization, Andjaro thus contributes to perpetuating the employment of “blue collar workers” and enables employees who wish to do so to work more in order to supplement their income. This transaction constitutes a new digital and SRI investment for Sofiouest.
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>Reinvestment in D-Aim, as part of a new fundraising of 10ME from a wider round of investors. This reflects the confidence of Sofiouest, historical investor and largest shareholder of the software publisher specializing in Artificial Intelligence serving the customer experience, in the ability of this French start-up to play a game changer role in marketing. relational.
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It should be noted that two of these investments relate to digitization activities in the service of human resources, one of the areas of predilection of Sofiouest – Human & Capital -, which is already supporting Bruce (digital interim) and CleverConnect (solutions for recruitment).

In addition, Sofiouest continued its sourcing and company selection work that may constitute opportunities with regard to its investment strategy focused on innovative and impactful companies, “Late stage Start-ups” with a confirmed business model and wishing to boost their growth. A LOI (Letter of Intent) has just been signed. following on from discussions initiated pre-Covid crisis.

Finally, Sofiouest made a strong effort to support its investments during the period , in order to help them adapt to this exceptional situation.

>Collectively , this support took the form of 3 webinars organized for them (with the help of the Précontact agency), on topical issues for these business leaders:
o “The management of the COVID-19 crisis”
o “Post-crisis recovery plans” , with Michel Gotlib, from the company Bloom, expert in business marketing
o “The preparation of the release from confinement, organization and HR” , with Deborah David, lawyer specializing in labor law, from De Gaulle, Fleurance et associés

> In an individualized way, Sofiouest has strengthened its commitment to its investments, both through a close support leaders that the opening of possibilities of providing additional financial resources , when the particular situation made this support necessary.

Sofiouest thus confirms its profile as a trusted investor, firmly committed over the long term alongside its holdings and its co-investor partners, and putting into practice the values of Responsibility and Solidarity stemming from its humanist roots. Its ability to meet its commitments despite economic difficulties is due in particular to the fact that it invests with equity.