SPLIO

29/10/2021

Individual Marketing® Software Suite

Splio and D-AIM merged in October 2021, ushering marketers into the Individuation Marketing® era. The merger has created a visionary Martech group ready to transform customer marketing into value-creating, respectful, responsible marketing.
The SPLIO + D-AIM Individualized Marketing® software suite is unique on the market. It enables marketers to create value from their data and supports them at every stage of growth, to engage their customers in all their uniqueness and build a unique relationship with each of them.
Mireille Messine is the CEO of the new group, which has 250 employees worldwide and a client portfolio of 500 brands ranging from medium-sized companies to large groups in 5 key industries (retail, food service, e-commerce, banking & insurance, and telecom).
SPLIO + D-AIM’s investors include SOFIOUEST, RING CAPITAL, BPI-FAN, OMNES, ALLIANCE ENTREPRENDRE, AMUNDI PEF, BNP PARIBAS DEVELOPPEMENT and SWEN.

STÉPHANE AMARSY, CEO.

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